What Exactly Are Incoterms?
Incoterms used to mean International Commercial Terms, and these are essentially the universal language of international trade. Published by the International Chamber of Commerce (ICC), these standard rules provide a succinct definition of the division of costs, customs fees, time for risk transfer between the seller and the buyer, and who should pick up insurance during a shipment.
Compare Incoterms to the instruction manual of your shipping transaction. Without them, there’d be chaos. A seller in Shanghai might anticipate the buyer in Los Angeles to cover ocean freight, while the buyer in Los Angeles is under a totally different impression. That’s where conflicts, delays, and unexpected costs arise. Incoterms get rid of that confusion.

Artificial Intelligence: The Brain of the Logistics of the Modern World
Incoterms used to mean International Commercial Terms, and these are essentially the universal language of international trade. Published by the International Chamber of Commerce (ICC), these standard rules provide a succinct definition of the division of costs, customs fees, time for risk transfer between the seller and the buyer, and who should pick up insurance during a shipment.
Compare Incoterms to the instruction manual of your shipping transaction. Without them, there’d be chaos. A seller in Shanghai might anticipate the buyer in Los Angeles to cover ocean freight, while the buyer in Los Angeles is under a totally different impression. That’s where conflicts, delays, and unexpected costs arise. Incoterms get rid of that confusion.
Why Incoterms Matter in 2025?
The fact is, global trade is more complex than it’s ever been before. With the rise of e-commerce, long supply chains crossing continents and tariffs constantly fluctuating, clear agreements are not just useful. It’s essential. The current iteration (Incoterms 2020) is still in force in 2025 and will be until around 2030, the ICC usually updating the Incoterms every 10 years or so.
Failure to use the appropriate Incoterm or misunderstanding your obligations may result in financial disputes, customs hold-ups, insurance challenges, and even litigation. And keeping the Incoterm right is so important that one mistake about it cost a Japanese technology firm dearly at the U.S. border, when it was assessed unexpected charges and faced customs delays. One little mistake can turn into big headaches.
The Two Main Types You Have to Be Aware of
Incoterms 2020 consists of 11 terms, and of two categories depending on the transport mode:
- General purposes terms for any mode of transport (seven terms): EXW (Ex Works), FCA (Free Carrier), CPT (Carriage Paid To), CIP (Carriage and Insurance Paid To), DAP (Delivered at Place), DPU (Delivered at Place Unloaded) and DDP (Delivered Duty Paid).
- Terms pertaining to Sea and Inland Waterway only (four terms): FAS (Free Alongside Ship), FOB (Free on Board), CFR (Cost and Freight), and CIF (Cost, Insurance, and Freight).
- Buying air freight with FOB – sea only? That is one of the most common errors in the industry and it creates confusion as to when the risk truly transfers.

The Most Popular Incoterms and Why They Are Used
All Incoterms are not created equal Some are used much more frequently because they are so simple and appropriate for standard shipping situations.
EXW (Ex Works) leaves almost all of the responsibility on the buyer. The seller only puts the goods in a place where they can be picked up and loads them into the container, and the buyer takes care of everything: pickup, delivery to the destination, customs, insurance, works, etc. It’s quick and easy for the sellers, but the recipient must have a huge amount of logistics knowledge.
FCA (Free Carrier) is extremely flexible and is applicable to all modes of transport. The shipper charges goods to a carrier of the buyer’s choice at its place of departure, arranges for export clearance, and the buyer then assumes control of the goods. It is popular for shipments being sent in containers and provides a nice mix of responsibility.
Cocoa Trans on Cocoa ships is a classic Free on Board (FOB) term. The goods are taken on board by the vessel while in the port of loading; afterwards, the risk lies with the buyer. As the transition point is very clear, it’s commonly used for bulk ocean shipments.
CIF (Cost, Insurance, and Freight) requires the seller to pay for shipping and insurance to the destination port, but the risk is transferred to the buyer upon loading the goods onto the ship. This is typical of sea freight but is frequently misunderstood because people confuse who pays with who bears the risk.
Delivered Duty Paid (DDP) can be seen as the opposite of EXW. The seller takes care of everything: shipping, insurance, import duties, customs pass, and delivery to the buyer’s door. It makes the most sense for the seller and the most convenient to the buyer.
Common Mistakes Made by Beginners (And How to Avoid Them)
Even the most seasoned traders get Incoterms wrong. Here are the mistakes you simply must avoid making:
- Outdated Terms: Always include “Incoterms 2020” in your contracts. Failure to include version. Use of terms can change between versions; for instance, DAT was updated to DPU in 2020, and using the former will cause confusion.
- Wrong Term Selected for Your Transport Mode: FOB, CIF, and CFR are for ocean freight. They should not be used for air or multimodal shipments. Unless you have an IT department to handle and maintain these systems, the smart move when shipping by air, rail or multiple modes is to go with terms that can be altered and applied to a range of situations, such as FCA, CPT or DAP.
- Being Vague About Location: Being general, like “China FOB” or “China CIF Europe” is not specific enough. So, the place must be specific: “FOB Shanghai Port, China (Incoterms 2020)” or “DAP ABC Warehouse, Frankfurt, Germany (Incoterms 2020).” Precision eliminates disputes and delays.
- Mistaking Risk for Cost: Just because the seller pays for shipping does not mean that they are responsible for risk at transit. With CIF, for example, the freight and insurance costs are borne by the vendor to the destination, but the risk is then shifted to the buyer once the goods are loaded to the ship. A very important difference to note is for insurance claims.
- No Provisory for Insurance: Few of the Incoterms, such as CIF and CIP compel the seller to procure insurance, but under other Incoterms, it is the responsibility of the buyer to take insurance. If you don’t explain the ownership, then you won’t have any protection for your goods in case of anything that goes wrong.

How to Select the Best Incoterms for Your Shipment
Selection of the appropriate term is based on a number of considerations:
- Your Experience Level: If you are new to international shipping, terms like CIF or DDP can be more beneficial because there is less complexity for you to consider and more of the complexity is managed by your seller. As you get more experience, you can move on to terms like EXW or FCA for more control.
- Transport Mode: Be sure to select Incoterms that correspond with the way you are transporting your shipment. Sea freight? FOB or CIF work great. Air, rail, or multimodal? Go with FCA, CPT, or DAP.
- Cost Considerations: Who’s in a Better Position to Negotiate Freight Rates and Manage Logistics? Sometimes the seller is in a better financial position to arrange shipping; sometimes the buyer gets more discounts.
- Control and Risk Appetite: How Much Control Are You Comfortable with Over the Shipping Process? EXW offers maximum control with maximum responsibility to the buyers. DDP is the opposite.
Conclusion
Once you get the hang of the basics, learning Incoterms can be easy. These 11 terms help make international business easier, cut down on disagreements, and make it easier to keep track of costs. In 2025, when trade around the world is still growing, knowing Incoterms will give you a big advantage because it will save you money, time, and effort. Take the time to learn them, ask logistics experts for help, and always include the exact version and location in your contracts so that things run more smoothly in the future.